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» China Becomes First Country in Which Ecommerce Surpasses 50% of Retail Sales eMarketer Newsroom


Wednesday, February 17, 2021
China will outpace the US by nearly $2 trillion in ecommerce this year
 
February 17, 2021 (New York, NY) – China will take a step in its digital transformation this year that once would have seemed almost unthinkable. For the first time anywhere, a majority of retail sales for an entire country will transact online. We forecast that 52.1% of China’s retail will come from ecommerce in 2021, up from 44.8% last year.
For almost every other country in the world, this datapoint remains far out of reach. The country with the next highest rate of ecommerce as a share of total retail sales is South Korea, which we project will transact 28.9% of its sales online this year. In the US, the figure will be just 15.0%, and the average among Western European countries will be 12.9%. ....

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Ecommerce Forecast to Top 50% of all China Retail Sales in 2021


Ecommerce Forecast to Top 50% of all China Retail Sales in 2021
February 11, 2021 at 11:45 AM EST
By Nicole Silberstein
New research from eMarketer predicts that
52.1% of retail sales in China will come from ecommerce in 2021. If the forecast bears out, this will be a major milestone for online commerce, marking the first time that digital sales will account for
a majority of all retail sales in any country worldwide. It will also represent a big jump compared to 2020, when ecommerce accounted for
44.8% of the country’s total.
“China has long led the world in aggregate ecommerce sales figures and ecommerce’s share of total retail,” said Ethan Cramer-Flood, Senior Forecasting Writer at eMarketer’s ....

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Amazon Prime member total reaches 142 million in U.S. with more shoppers opting in for a full year, data shows


Amazon Prime member total reaches 142 million in U.S. with more shoppers opting in for a full year, data shows
MarketWatch
1/20/2021
© Amazon
Consumer Intelligence Research Partners LLP (CIRP) data shows that as of Dec. 31, 2020, more than half of Amazon.com Inc. Prime members (52%) had an annual membership, up from 49% just three months earlier.
Typically during the holidays, Amazon will see a spike in monthly Prime members as shoppers seek to take advantage of the program’s perks, such as free shipping, without making a long-term commitment.
However the most recent holiday season was different.
“Since Amazon introduced a monthly pay option, Amazon has often seen a jump in monthly memberships in the December quarter,” said Mike Levin, co-founder of CIRP, in a statement. ....

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