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Vibrant Foods acquires nuts and spice supplier Fudco


Vibrant Foods has added to its portfolio of South Asian food companies with the acquisition of nuts and spices supplier Fudco.
The purchase is the ethnic food group’s second in less than a month, having completed the acquisition of paneer maker Everest Dairies​ in March. Vibrant, created in 2020 by private equity firm Exponent in 2020, also has Cofresh, TRS and East End in its stable.
Family-run business​
Fudco, led by brothers Sheilesh and Akhil Shah, employs 68 people across its food arm’s headquarters and factory in Willesden and retail store on Ealing Road, and has remained a family-run business since its foundation in 1979. ....

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Vibrant Foods acquires Fudco as South Asian food portfolio grows


By Edward Devlin2021-04-08T10:21:00+01:00
Fudco was one of the first to develop the ‘store-in-store’ concept with Sainsbury’s, which rolled out across 400 stores in 2018
Vibrant Foods has added to its growing South Asian foods portfolio with the takeover of premium nuts and spices supplier Fudco, the platform’s second acquisition in less than a month.
The family run London business complements Vibrant’s existing portfolio of ethnic brands, expanding its plant-based offering and strengthening its consumer reach.
The latest deal for Fudco cemented Vibrant Foods’ position as one of Europe’s leading Asian foods businesses, executive chairman Rohit Samani said. ....

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Ingredients supplier Ulrick & Short acquired by Novax


Ingredients supplier Ulrick & Short acquired by Novax
Clean label ingredients firm Ulrick & Short has been acquired by Novax, the investment company of Stockholm, Sweden-based Axel Johnson Group, for an undisclosed sum.
Ulrick & Short will continue to operate as a standalone business with founders Adrian Short and Andrew Ulrick staying on as minority shareholders. The existing management team will remain in place.
Adrian Short, founder, director and shareholder of Ulrick & Short, said:
“From the first meeting with the Novax team it was clear we had found an organisation and group of people that shared our values and beliefs of how a business should be nurtured and developed.​ ....

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Vibrant Foods acquires paneer cheese maker Everest Dairies


Vibrant Foods acquires paneer cheese maker Everest Dairies
Vibrant Foods has acquired Everest Dairies as it continues to boost its reach into the chilled groceries market.
The new partnership will bring Everest Dairies into the Vibrant Foods portfolio, alongside recognised Asian food brands TRS, East End and Cofresh.
Already a producer of ghee and margarine, Vibrant’s acquisition of Everest’s brings the family-owned business’s expertise in producing paneer cheese – a fresh, non-aged, non-melting soft cheese used in Indian cooking – to the group.
Vibrant said it hoped to capitalise on a growing demand for protein-rich, meat-free products, a trend for fusions of what it described as ‘inter-regional tastes and cuisines’ and the penetration of paneer in Western markets. ....

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