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UTA Taps Jean-Rene Zetrenne as Chief People Officer


UTA Taps Jean-Rene Zetrenne as Chief People Officer
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Jean-Rene Zetrenne has been named chief people officer at UTA, where he will lead human resources operations across the company. He will also serve as a partner at the talent agency.
He joins the company from Ogilvy USA, the advertising, marketing, and public relations giant, where he was chief talent officer for more than a decade. Zetrenne will take on his new role later this month and will relocate from New York to UTA’s Beverly Hills headquarters.
More from Variety
“If the upheaval and disruption of the past year has taught us anything, it’s that the resilience, resourcefulness and drive of our people are the single most valuable asset of our company and the services we are able to provide to our clients,” said UTA CEO Jeremy Zimmer in a statement. “Jene-Rene has devoted his career to helping global companies expand and evolve by building highly d ....

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Dove soap calls out pre-marriage scrutiny of bride's weight, height, colour, hair; takes 'Real Beauty' stance ahead


Dove soap calls out pre-marriage scrutiny of bride s weight, height, colour, hair; takes Real Beauty stance ahead
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After weeks of discussions around pH levels and litmus tests, HUL s Dove refocuses the category s attention on the meaning of beauty in its #StopTheBeautyTest campaign.
That Dove, a Hindustan Unilever (HUL) soap brand, is one of the most popular and fierce torchbearers of women’s beauty, no real beauty, is well-documented.
There was its much appreciated ‘Dove Campaign for Real Beauty’ in 2004. Advertising agency Ogilvy and Mather (now Ogilvy) put up billboards in Germany and the United Kingdom featuring photographs of real women, instead of professional models… The campaign went on to become a big hit and expanded to several mediums like ads, events, workshops and so on. ....

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Dove's #StopTheBeautyTest campaign by Ogilvy sends out a strong message


Click on the Image to watch the TVC.
Dove’s latest film walks us through hard-hitting, real stories of beauty-based judgement and rejection faced by women during the matchmaking process, and the impact this has on their self-esteem.
The film:
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The search for beauty can often be ugly and diminishing. A recently conducted “India’s Beauty Test (2020) Report” reveals some unsettling statistics about the pressures and anxieties around conforming to a narrow ideal of beauty in the run-up to arranged marriage. An alarming nine out of 10 single women in India feel they are judged and rejected based on their looks during the marriage process. Furthermore, 68% claimed that rejections based on beauty during the arranged marriage process impacted their self-esteem and confidence. ....

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