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MM+M 40 Under 40: The Next Wave - 40 Under 40 - MM+M - Medical Marketing and Media


MM+M presents the 40 Under 40 list, highlighting marketers shining a spotlight on the industry’s breadth of young talent, many of whom are poised to lead the business in the decades ahead.
Scott Aldrich Jr., VP, global marketing and strategy, Motus GI
Scott Aldrich Jr.’s experience with medical device companies that operate with marketing as a hub means that he acts as a cross-functional leader, aligning marketing, operations, sales and strategy teams in product-driven collaboration. In his current role, Aldrich oversees marketing at medtech company Motus GI, whose goal is to improve the outcomes and cost-efficiency of colonoscopies. With hospitals and clinics hindered last year, the ever-adaptable Aldrich digitized Motus GI’s campaigns, enabling the company to continue the launch of a new product into the hospital market. ....

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Auntie Anne's Opens First Ever Drive-Thru with Jamba at Co-Brand Location in Dallas Suburb


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ATLANTA, May 17, 2021 /PRNewswire/  Focus Brands, the parent company of iconic brands Auntie Anne s, Jamba, Cinnabon, Carvel, Moe s Southwest Grill, McAlister s Deli and Schlotzsky s, announces the new opening of a Jamba and Auntie Anne s co-brand location, featuring the first Auntie Anne s drive-thru in brand history. The location in Wylie, Texas is owned and operated by franchise industry veterans, Shawn and Crystal Bowling.
The opening of the first ever Auntie Anne s drive-thru location meets consumer demand for greater brand accessibility outside of the traditional mall setting.
Strategically paired together in a co-brand location, Jamba’s menu complements the fan-favorite pretzels and snacks offered at Auntie Anne’s. ....

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Focus Brands announces first Auntie Anne's drive-thru with Jamba


Focus Brands leans into cobranding with first Auntie Anne’s drive-thru with Jamba
Focus Brands will begin debuting more cobranded stores in locations outside malls/transportation centers, including Cinnabon-Carvel in the future
Focus Brands parent company of Auntie Anne s, Jamba, Cinnabon, Carvel, Moe s Southwest Grill, McAlister s Deli and Schlotzsky s announced Monday the opening of the first Auntie Anne’s drive-thru location cobranded with Jamba in Wylie, Texas on May 17. The announcement emphasizes the company’s new development strategy, which leans into brand collaboration and expansion of their specialty brands outside their traditional footprints in malls and transportation hubs.
“Prior to the pandemic, we already knew that we wanted to extend both Auntie Anne’s and Cinnabon out of malls,” Kristen Hartman, the Category President for Focus Brands said. “[…] The thing that we hear most often from consumers is ‘you need to give us acces ....

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Auntie Anne's Opens First Drive-Thru Store


Focus Brands
Auntie Anne’s had 1,152 domestic units to end 2020, a drop of 59 from the previous year, according to its FDD. Of that amount, 1,140 were franchised. Last year, 622 enclosed mall franchises earned $346,939 in average net sales, or a 33 percent decrease year-over-year. The figure doesn t include 12 mall franchises that opened in 2020 and 45 mall-based franchises that permanently closed. Additionally, 94 outlet center franchises brought in $430,405 in average net sales in 2020, or a 23 percent decrease compared to 2019. The amount excludes one outlet center franchise that opened and three that permanently shut down. 
Because of COVID restrictions, malls have suffered greatly through most of the pandemic. Monthly visits dropped 95 percent in April 2020 year-over-year and 80.8 percent in May, according to Placer.ai’s index of over 50 top-tier malls. However, traffic is returning. March’s mall visits were down 23.9 percent compared to 2019, the smallest g ....

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