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"The retail market has returned; people are indulging in 'revenge consumerism'": Samriddh Dasgupta, Bombay Shaving Company

The retail market has returned; people are indulging in revenge consumerism : Samriddh Dasgupta, Bombay Shaving Company
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The chief marketer speaks about the male grooming category, the brand s gifting equity , new ad with cricketer Ashwin, and why Gillette is not a rival.
If grooming was a noble art, then most Indian men wouldnât be connoisseurs. We men are quite dismal at grooming.
How many times have you seen a guy grow his beard and hair, and end up looking more like Rubeus Hagrid from
Harry Potter than Jason Momoa from
Aquaman or
Game of Thrones? A 5 oâclock shadow makes most men look like a sleep-deprived IT guy, after he has pulled a night shift, than Daniel Craig, aka ....

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Bombay Shaving Company announces R Ashwin as brand ambassador

Bombay Shaving Company announces R Ashwin as brand ambassador
indiantelevision.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiantelevision.com Daily Mail and Mail on Sunday newspapers.

New Delhi , Samriddh Dasgupta , Bombay Shaving Company , Artist Network , Collective Artist Network , Cutting Crew , Bombay Shaving , புதியது டெல்ஹி , சாமிரிட்த் தாஸ்குப்தா , குண்டு சவரன் நிறுவனம் , கலைஞர் வலைப்பின்னல் , வெட்டுதல் குழுவினர் , குண்டு சவரன் ,

R Ashwin joins Bombay Shaving Company as Brand Ambassador

R Ashwin joins Bombay Shaving Company as Brand Ambassador
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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Bombay Shaving to launch the #FlexYourAwesome campaign

Bombay Shaving to launch the #FlexYourAwesome campaign
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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Get ready for 'CMO Week': Marketing lessons from 2020

Get ready for âCMO Weekâ: marketing lessons from 2020
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What have marketers across categories like e-commerce, edtech, FMCG, auto, etc., learnt in 2020? Weâre asking them at CMO Week, from December 14-17.
2020 has been a rather interesting yearâ¦ a year no marketer, advertiser or brand had prepared for. As we near the end of it, we, at afaqs!, are excited to know what lessons the top names in the marketing fraternity have learnt this year, and the wisdom they have acquired as they enter the new year (2021).
Yesâ¦ all this will happen over a week-long conference â âCMO Weekâ.
We are glad to share that our âAll Weekâ webinar initiative has been very well-received by the media, marketing and advertising fraternity. afaqs! has so far held three series of themed e-conversations at the same time, every day, for an entire week, under this umbrella. These include Television Week, Digipub Week and Languages Week. ....

Chrysler Rahul Pansare , Skoda Tarun Jha , Anand Narang , Anuja Mishra , Audi Gaurav Sinha , Suman Varma , Nikhil Gupta , Sonali Bhattacharya , Cardekho Gaurav Mehta , Sudipto Chowdhury , Amit Doshi , Jayen Mehta , Navin Shenoy , Gitanjali Saxena , Bombay Shaving Company Samriddh Dasgupta , Television Week , Fall Week , Digipub Week , Nickelodeon Sonic , Bata India , Bombay Shaving Company , Samriddh Dasgupta , Sumit Sonal , What Next , Godrej Consumer Products , Signify Innovations ,