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MARTYN DAVIES: Understand this about geopolitical tensions In the wake of Covid, the international business environment is likely to be increasingly complex. Companies would do well to take heed . 29 July 2021 - 05:00 Martyn Davies Picture: 123RF/ thelightwriter I recall reading a thoughtful article in the Harvard Business Review in 2016 titled Why Your Company Needs a Foreign Policy . In it, John Chipman, from the International Institute for Strategic Studies, states: The most successful multinational companies (MNCs) will be those that make expertise in international affairs central to their operations, adopting what can best be described as a corporate foreign policy. Chipman based this on the rising prevalence of geopolitics in the global economy and how MNCs need to react to volatile and risk-elevating trends. At the time of writing, these included the destabilising impact on business of Brexit, intrastate conflict in the Middle East, Western sanct

John chipmanInternational institute for strategicWhy your company needsa foreignHarvard business reviewCompany needsInternational instituteStrategic studiesMiddle eastRoad initiativeஜான் சிப்மேன்சர்வதேச நிறுவனம் க்கு மூலோபாயஹார்வர்ட் வணிக விமர்சனம்நிறுவனம் தேவைகள்சர்வதேச நிறுவனம்மூலோபாய ஆய்வுகள்நடுத்தர கிழக்கு