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Unilever Buys Wellness Supplements Firm Onnit


Image courtesy of Unilever
The acquisition of the Austin, TX-based company expands the CPG giant’s presence in the health and wellness space.
Consumer packaged goods company Unilever recently entered into an agreement to purchase Onnit, an Austin, TX-based supplier of supplements that support mental performance, emotional wellness, and physical fitness.
The company’s flagship product, Alpha BRAIN, is a nootropic supplement that improves memory, focus and cognition. Onnit also provides functional nutrition and fitness essentials solutions and a digital content platform that contains articles, interviews, advice, and fitness programs for customers.
“Onnit is a leading brand in the fast-growing nootropics segment. With its holistic health offering, and digital-first model, Onnit perfectly complements our growing portfolio of innovative wellness and supplement brands that include OLLY, Equilibra, Liquid I.V., and SmartyPants Vitamins, ....

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Director Tati Barrantes joins Rocket Film


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New York based Rocket Film has signed Tati Barrantes to their roster of talent. This is her first commercial representation.
Born in Peru and raised in Los Angeles, Barrantes is an award-winning director focused on creating highly visual content with emotional resonance. With an MFA from NYU s graduate film program, she approaches subjects with sensitivity, humour, and a dedication to inspiring strong collaboration between subjects, clients, and production.
A veteran of Vice Media, Barrantes brings an ultra-current, fresh take to her advertising and branded content work. She developed and directed a 4-part documentary television series and accompanying VR experiences called ....

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