this weekend. put that in perspective, apple sold 5 million units of the iphone 5 in september. almost two inches smaller than the full-size version, but 330 bucks more expensive than competitors' model. >> 200 in the first day just to halperin. >> halperin. he hoards apple products. he's a hoarder. >> you never know. >> mika, we should point out one thing. we were talking about the marathon before. >> yeah. >> they are donating at least $1 million to the red cross and the mayor's fund. ing is going to donate $500,000 to the recovery, another private group. $1 million. >> keep it coming. make it a no-brainer. if there's a controversy about whether this should happen, those companies, double down, add in. >> triple down. >> more companies join in, make money for hurricane relief. >> amen. >> then there's no question, i think. >> jack up the donations. >> jack it up. >> this is one of those times that writing a check really helps. >> really helps. and there are those who can.