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May 23, 2022
As a growing number of stars go plant-based, tennis legend Serena Williams, Nightcrawler actor Jake Gyllenhaal and Curb Your Enthusiasm’s JB Smoove team with Just Egg to let consumers in on a secret: they’re so strong and sexy because they eat plant-based eggs.
May 20, 2022
Two decades after Kylie Minogue debuted her hit tune Can’t Get You Out Of My Head, South Korean dance music icon Peggy Gou has remixed the song for Magnum’s latest ad by agencies Lola MullenLowe, Golin London and MullenLowe Profero.
May 20, 2022
The marketer, entrepreneur and sustainability practitioner, shared insights on brand building, diversity in the workspace, and more…
May 19, 2022
All this week on The Drum we've been running our Gaming Deep Dive. Powered by the insights of the gamers among The Drum's journalists and The Drum Network's experts, we've been taking a look at the marketing opportunities around gaming.
May 19, 2022
Wieden+Kennedy has released a compelling film that aims to expose the myth of ‘The Model Minority’ – a false narrative weaponizing Asian Americans against other ethnic groups.
May 19, 2022
The latest episode of The Drum Show will be live-streamed from The Drum’s homepage – as well as YouTube, LinkedIn and Instagram – at 1pm BST today. The weekly magazine show aims to prove that marketing can change the world, just as the world is changing marketing.
May 19, 2022
Coca-Cola has expanded its Coke Studio music platform globally with a launch film that reimagines Queen’s iconic song It’s A Kind of Magic. The Drum caught up with the brand’s head of global creative strategy Pratik Thakar and its head of global music and culture marketing Joshua Burke to understand why.
May 18, 2022
One year on from announcing its AppTrackingTransparency (ATT) features, Apple is doubling down on its iPhone privacy controls with its latest ad detailing some of its features that can help keep your personal data safer.
May 18, 2022
Trailing an incredible summer of women’s sport on the BBC, the channel’s in-house creative team has made a 60-second film titled ‘We Know Our Place.’
May 18, 2022
The Conscious Advertising Network (CAN) has signed on a raft of high profile brands, agencies and marketing giants for its climate and sustainability manifesto.