Arguing For Ad Spend Doesn't Have To Be An Uphill Struggle.

As more and more advertising spend is directed towards digital media, agencies face an uphill battle pitching for higher levels of investment. We speak to indie and network leaders about how they approach the problem.

Related Keywords

United Kingdom , Wunderman Thompson , Brent Buntin , Sid Mcgrath , Chris Woodward , Stevie Archer , Ed Mclarnon , Andrew Southcott , Richard Clay , Steve Hastings , Sarah Baumann , Justine Oneill , Captivate Group , Mc Saatchi Group , Media Agency Briefing , Zenith , Zenith United Kingdom , Analytic Partners , Paul Dyson , How Do You Solvea Problem Like , Gency Models ,