First Round Capital. Sales managers, sales development managers, sales leaders and sales operations pros use the Atrium platform to set and track rep goals, proactively identify and address performance issues and deliver more effective rep coaching to improve sales productivity and increase revenue. "This is a 'Moneyball moment' for sales managers," said Pete Kazanjy, Co-founder at Atrium and Founder of Modern Sales Pros. "Sales managers are the biggest lever in driving team performance. Despite the huge amount of data produced by their reps, managers are still flying blind - forced to rely on walls of charts and indecipherable dashboards that don't provide any actionable insights. Sales managers at 100+ organizations use the data and insights in Atrium to run their teams more effectively and improve their sales performance."