Laura Hurst and Javier Blas, Bloomberg News The BP Plc company logo at the entrance to the BP Pulse headquarters in Milton Keynes, U.K., on Tuesday, Feb. 9, 2021. , Bloomberg BP Plc set out to win back shareholders after a difficult year, saying it will begin share buybacks after âexceptionalâ natural gas trading buoyed earnings. The gesture, which was flagged earlier this month, is aimed at investors who have shown little love for the company since it cut its dividend by half last year. After lagging its European peers for much of 2020, BP re-jigged its priorities to put boosting shareholder returns ahead of other goals.