you've seen apple since then going up, demonstrating the ipad. the question is what happens now? again, steve jobs is still the ceo, he hopes to be back soon. that's one thing to watch here. here's another big thing to watch here. this has been the prediction. essentially the analysts' projection. just under $350. the median projection it will get around $400 a share. some people think it could go as high as $450, others think it might drop. one of the big questions you ask now is with steve jobs out for a little bit does it cause a little anxiety, jump in the market? >> this is is a crucial time right now. you've got the ipad 2 they're supposed to be unveiling. they just had the announcement verizon's going to be a carrier with the iphone. so much going on right now. just the timing is really lousy for the company. >> which is why they announced it i'm sure on a day the markets are closed so we could all digest. when we come back, who's got a question for piers morgan? i've got a few. [ male announcer ] myron needed an mba to turn his technology into a business.