something that happens in 1922 effects what is going to happen in what you are going to do in 1923. when i write i try to start with the chronology and then step back and say patterns, themes. all great innovators see patterns and themes. they cross disciplines. that swirl of air and curl of hair, they have a certain type of pattern. i think when you look at a narrative what's important it you are trying to talk about innovation is say what patterns are emerging. >> is that an innate skill that people have? pattern recognition is the hardest thing. we have so much noise that finding that signal is very hard. >> i don't know. one of the cool things about it is we were talking about artificial intelligence, machine learning. that is a thing that machines have the most problems with. if you can train yourself as a human to be good at pattern