Internationalization of JD 618 on Display at Kickoff Conference by Ella Kidron JD.com held the kickoff event for its 618 Grand Promotion on May 21. The event gathered representatives from over a hundred brand partners. Awards were presented to the top 10 brands across 12 different categories. Among the award recipients are several top international brands, which underscores the international nature of JD's 618 Grand Promotion. The 10 Best International Brand awards come from seven different countries - Australia, France, Japan, South Korea, Switzerland, the U.K. and the U.S. Brands include Swisse, Royal Canin, Apple, Dyson, Danone, Lego, Nestlé, SK-II, Lancôme and Panasonic. In additional, several of the brands in other categories, such as omni-channel cooperation, Customer-to-Manufacturer, innovation, smart products, service consumption and supply chain partnership also hail from overseas. Brands in these categories come from 10 countries. These brands are associated with high quality, a value which has only become more important to consumers as their spending power has improved. Senior brand representatives were in attendance to accept the award and celebrate the official start of the 618 promotion season.