done on time. it gets confusing. we like to remember a lot of friends and i don't want to leave anybody out. >> michael, this does speak -- so many friends. this speaks to the point i was recently in texas with my family and niece who's 13. i said to her, what's the neighbor's kids name, they are so cute. i don't know. i mean, i couldn't imagine growing up in suburban texas, which is what happened to me and not know my next door neighbor. and here my whole idealized vision of americana blew up in an instant when my 13-year-old niece said i don't know who those people are next door to us. this is an extension of who we have become, these isolated families too busy to write hi. >> you're right, it's hard for me to defend it. we're in a world of 140 character communications but it's a lot better than the alternative of doing nothing. if the choices are send an imperson card or do nothing, at