CBS News Larry Flynt's latest gamble Anyone who knows the name Larry Flynt is likely to remember the 1978 shooting that left him paralyzed. And many have long since formed an opinion of the man — and of the magazine he created that made him famous (some would say notorious). Erin Moriarty of "48 Hours" now with a Sunday Profile: Offensive. Obnoxious. Outrageous. These are just some of the adjectives that come to mind when describing Larry Flynt and Hustler, the magazine he began publishing 40 years ago. But now, how about ... obsolete? At the height of Hustler's popularity, Flynt says circulation was 3 million per month. And now? "Well," he said, "now about 100,000."