OpenX and LiveRamp Expand Partnership Globally in Australia Marketers now able to seamlessly reach addressable, people-based audiences across the OpenX Exchange News provided by Share this article SYDNEY, March 8, 2021 /PRNewswire/ -- OpenX and LiveRamp (NYSE: RAMP) today announced the expansion of their US partnership into Australia, providing local marketers with an improved way to reach audience segments on LiveRamp Authenticated Identity Infrastructure. As part of the integration, marketers will be able to increase their addressable reach and engage with their audiences across thousands of publishers' inventory, including web, in-app, and connected TV (CTV) through the OpenX exchange. Australian marketers are increasingly looking for audience targeting solutions that are comparable to what they can achieve with the walled gardens, and by partnering with LiveRamp and OpenX, they can create relevant, people-based audiences, and then activate these audiences at scale while respecting consumer privacy.