Pandemic triggered e-commerce sandhya@khaleejtimes.com Filed on January 23, 2021 The growth of the GCC e-commerce sector will be accelerated by the effects of Covid and reach $50 billion (Dh183.5 billion) by 2025. — AFP Business activities happen on apps, services are delivered to customers’ doorsteps. The robust growth of the e-commerce industry in 2020 accelerated the digital transformation, both for consumers and e-commerce industry players, and ‘new normal’ became the life-style for most consumers. A rise in e-commerce startups too was witnessed as more and more people started adopting contactless payment options. The trend certainly gave a big boost to fintech and e-commerce across key sectors in the UAE economy. The spurt in players led to a competitive market which will throw a challenge to every e-commerce player to retain their consumers, your competitor is just a click away!