Even amid a pandemic, Rita’s Italian Ice & Frozen Custard is growing both its fan base and franchise network. Following an impressive 2020 featuring franchise sales growth numbers that haven’t been reached since 2014, the frozen treat franchise is planning on having another banner year. In addition to signing 75 new franchise agreements in 2020, Rita’s grew same store sales year-over-year, expanded into new markets and remained innovative in order to keep its teams and guests safe in a time of uncertainty. The brand kicked-off the year with an impressive first quarter with openings across Florida, Pennsylvania and Alabama, all of which make up its strategic plan to bring the beloved concept to well over 600 markets across the country. Rita’s is actively seeking strategic franchisees to develop in states including but not limited to Delaware, Florida, Georgia, Ohio, Maryland, North Carolina, South Carolina, Texas and more.