Stayntouch and the NYU School of Professional Studies Jonath

Stayntouch, a global leader in cloud hotel property management systems and guest-centric technology, and the NYU SPS Jonathan M. Tisch Center of Hospitality, today released the results of a study on U.S. traveler sentiments on attribute based shopping. The report concluded that moving from Traditional Hotel Shopping (THS) to Attribute Based Shopping (ABS) is likely to increase traveler value, price transparency, and satisfaction,— critical for hoteliers’ success in a post-pandemic era characterized by new cost, service and guest satisfaction challenges. The report surveyed more than 1,000 U.S. travelers to better understand their views on booking hotel rooms through a more customized booking process with Attribute Based Shopping.

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