Tech companies urged to be more transparent about how they target specific content to specific people Newshub 15/05/2021 Alexa Cook Replay Video UP NEXT Tech companies are being urged to be more transparent about how they target specific content to specific people. It comes after world leaders and tech giants met for a second time on May 15 to try and tackle online terrorist content, as part of the Prime Minister's response to the Christchurch Mosque Attacks. The Christchurch Call was launched after the Mosque Attacks, the mass shooting shared live online. The mass shooter admitted he was radicalised by YouTube. Prime Minister Jacinda Ardern said: "The call is about preserving the use of internet as a force for good."