this case but what they do on a daily basis. >> and when you point -- you he know, the money part of it. one of the comments that tucker carlson made about firing jackie heinrich, right? was the stock price is going down. this is doing harm. right? it was just that's what this is about. >> and i do think it's important, though, to point out the difference between opinion hosts and what jackie heinrich and other journalists do. i mean, this is true for all the cable nets, right? >> yes. >> there are people who have opinions and there are real journalists who go to work every day. she was doing her job and just -- i just keep going back to that idea that they were going to dump somebody who was trying to tell the truth and trying to tell the viewers the truth and they saw that as a threat to their business model. but it -- you know, they're still doing it today. and let me tell you, it's influential with republicans. they believe it. >> right. >> and i wonder sometimes if they had in the beginning said you know what, it's all bunk, he lost, i don't like it but he lost -- >> well, rupert murdoch apparently put that very idea out there. what about if they all go out --