you know, people and employees in the prison to help them and hide hacksaws and that is all. they don't have to resort to psychological. it's just sheer terror on their part. >> and beyond the money and the power, this is a man who has songs that are written about him. immortalized in many ways in mexico. put some meat on the character here of "el chapo" for us. >> the problem is that happens with every major gangster in the world. and we have that with organized crime figures in this country going back to the roaring '20s. when they become celebrities by the sheer nature of their business, it attracts fan clubs. no matter how terrible the things they do, in some ways the more terrible it is, the more some people like it and like them for doing it. >> last time around he was found at a mexico beach resort, which