they'll trade under the symbol twtr, no hash tag. there is word they're going to hire a head of news, even though they don't originate a shred of news and don't plan to. you heard about the bridge to nowhere. twitter is the bridge to everywhere. but is twitter a reliable source? as with all else in social media, you have to consider the source. every news org has a twitter feed, so does just about every politician and probably many of your friends. for sure, it is accelerated and amplified the debate. but my scientist friends say it is more of a connector than a thought leader. my colleague at the school of media and public affairs nicky usher writes, social media campaigns on both sides confirm existing beliefs, rallying the troops, but this kind of content is rarely, if ever, going to make any kind of attitude change. but we need an attitude change. an altitude change, in politics and media.