on the wing in the ocean. abc's will carr from california tonight. >> reporter: tonight, this frightening moment caught on camera. watch that single engine plane skip along the pacific ocean and then crash. seconds later, 34-year-old pilot david lesh and his passenger record themselves, incredibly, standing on the wing just before the plane sinks. >> there she goes. >> reporter: at times they laugh, then literally bob in the water waiting to be rescued. >> i'm holding onto my window shades as a floatation device. >> i'm on the seat cushion. >> yeah, we got a seat cushion here. >> reporter: lesh says his plane lost power just south of san francisco on a sightseeing trip. his friends, in a second plane, recorded video of those heart-stopping moments. the coast guard quickly swept in. the two waving from the water, avoiding serious injury, but stung by jellyfish, before they were airlifted to safety. >> i'm david lesh. >> reporter: lesh, the owner of an outdoor clothing company, has a history of attention-grabbing behavior to promote his brand.