and a former police chief to yesterday's mass shooting in jacksonville. it is your hometown. >> simone, it's great to be with you. i was born and raised in jacksonville. look, we could talk about gun laws and we should. we could talk about hateful rhetoric, the governor has done his share. the governor of florida. this is about hate. my heart just goes out to those in my former hometown. we have a lot of work to. do send a strong message that there is no place in florida for this nation for hate. >> i agree, i absolutely agree. i think everyone on this panel is in solidarity with you on that. let's talk about donald trump. he is raising millions, just millions, off of this mugshot. we will put it up there. he's brandishing it like this may appeal to the republican primary voters. keeping in mind that what works in the primary doesn't always work in a general, joe, does this strategy even come close