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People 97 Add to collection LBB and Great Guns USA MD Oliver Fuselier chat anything but advertising with Droga5’s Tasha Cronin, 72andSunny’s Kate Morrison, and DDB Chicago’s Diane Jackson Great Guns USA and LBB are back for the fifth installment of 5N30, continuing a virtual tour of the US to strike up the conversations we’ve missed in person for so long. Focusing on anything but advertising, the series looks to celebrate not only the creative spirit that keeps our industry moving forward, but the personalities that will shape its future.  This week, Oliver Fuselier and LBB’s Nort...

5 minutes with... 19 Add to collection 215 McCann’s chief creative officer speaks to Addison Capper about launching the latest Xbox, delving into lucid dreams with Taika Waititi, and not knowing the difference between a copywriter and an art director when asked at his first internship Scott Duchon began his career at Crispin & Porter in Miami, with Alex Bogusky giving him the job in his first ever week as creative director. Eventually, in 1998, he made his way out west to San Francisco and hasn't looked back since. After a stint at TBWA\Chiat\Day San Francisco he joined McCann San Francis...

Radio LBB 133 Add to collection The Work Editorial editor and creative partner speaks to Addison Capper, in association with 750mph, about the pros and cons of remote editing, putting on a show in the edit room, and carving out a life as an editor after being a touring musician Audio post production company 750mph has partnered with Little Black Book on a new interview series called ‘Uncompromising on Craft’. The series is dedicated to learning from the sharpest minds in adland who transfix eyeballs, set the industry benchmark and make the work that we all wish we'd made.    First up i...

“This isn’t your typical ski film” - Vagrants director Jack LeMay speaks to LBB’s Addison Capper about flying the flag for New England skiing and following six diehard skiers on a trip into the woods with a whole bunch of filmmaking equipment in tow ‘Made Back East’ is, in the words of Vagrants, the production company behind it, “a natively New England ski film”. A Vagrants original, in partnership with Parlor Skis and presented by Life is Good, it explores a love affair with backcountry skiing in a style far from your typical ski movie. This is anything but a montage of deat...

Company Profiles 64 Add to collection James Ward, Anne Feighan, Chuck Meehan and Brad Emmett, the agency’s leadership team, speak to Addison Capper about rejuvenating the agency after it lost its biggest client, scooping up clients and talent during Covid, and why they’re much, much more than an automotive agency Picture: James Ward (president, top left), Anne Feighan (CSO, top right), Brad Emmett (co-CCO, bottom left), and Chuck Meehan (co-CCO, bottom right) In 2018, McCann Detroit lost its biggest client, ALDI. To put it in the words of the agency’s current president, James Ward, �...