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ABD makes a strong shift to prestige and above, higher margin segments, ICONiQ Whisky cross 1 million cases

Allied Blenders and Distillers (ABD) has announced that its ICONiQ Whisky has reached the milestone of selling over 1 million cases within a year of its launch, despite being available only in North and East India. The brand, which offers a blend of imported Scotch malts and Indian grain spirits, has gained popularity in the markets it has entered.

ABD makes a strong shift to prestige and above, higher margin segments, ICONiQ Whisky cross 1 million cases, ET Retail

Allied Blenders and Distillers (ABD) has announced that its ICONiQ Whisky has reached the milestone of selling over 1 million cases within a year of its launch, despite being available only in North and East India. The brand, which offers a blend of imported Scotch malts and Indian grain spirits, has gained popularity in the markets it has entered.

Delhi low on spirits even as G20 nears

Channelier FMCG Awards 2022 celebrating the world of FMCG excellence

Goa [India], January 11 (ANI/PNN): FMCG industry is the backbone of every Indian household and it contributes towards enriching the lives of all our families. In 2020, Channelier FMCG Awards was created to recognise and appreciate the efforts of these FMCG companies to cater to the needs of the Indian consumers despite the challenges faced due to the pandemic. Recently, the 3rd edition of Channelier FMCG Awards and its first offline edition, the event was successfully concluded on 17th December 2022 in Bogmallo Beach Resort, Goa, India with a gathering of more than 100 FMCG brands under one roof. The event was graced by food historian, author, television host and a critic, Odette Mascarenhas. Popularly called the 'culinary queen of Goa', she has written The Times Food Guide, a collection of restaurants, nightlife and shacks of Goa. Channelier FMCG Awards 2022 kicked off with a welcoming address by co-founders Ankur Gupta and Sidharth Das who threw light upon the FMCG industry a

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