Page 3 - Appetite Creative News Today : Breaking News, Live Updates & Top Stories | Vimarsana

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. In this article, Appetite Creative explore how connected and smart packaging is growing and what the future holds. Smart packaging is now more relevant than ever. Due to the pandemic, technologies such as near-field communication (NFC) and QR-codes have been used more widely and supported by most iOS and Android devices. But first, one must ask w...

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. Appetite Creative update PI Healthcare's digital offering, allowing them to pivot during the pandemic. Appetite Creative was brought on board to pivot healthcare market researcher, Pi Healthcare's offering and enable them to seamlessly deliver digital events in place of in-person meetings to correspond with new demands as set out by the pandemic....

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. Appetite Creative delivered the Dare To Do More challenge PepsiCo Games web app for recent graduates PepsiCo wanted to improve its Dare To Do More graduate recruitment process using innovative gamification technology, so it enlisted Appetite Creative's help. Background PepsiCo is a company that really doesn’t need any introduction. In the inn...

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. In the final stretch of 2020, we want to take a look at a few key learnings from the advertising industry this year. From big to small players, everyone had to handle the Covid-19 pandemic, global confinement and the ‘new normal’, which created some awe-inspiring commercial moments. Less is more – deliver your message In this fast-paced era...

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. The benefits of augmented reality marketing What is augmented reality? The marketing and advertising worlds have, in the last couple of years, witnessed a revolution called augmented reality (AR). AR allows brands to provide their customers with unique, engaging experiences that combine ‘real’ and virtual interactive elements. This emerging t...