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How the Audience 98 study still applies in public radio's digital era - Vimarsana News

How the Audience 98 study still applies in public radio's digital era

The landmark study was designed "to provide insights into the relationship among programming, audiences and finances that stand the test of time."

How public radio programmers replaced 'The Takeaway' - Vimarsana News

How public radio programmers replaced 'The Takeaway'

The show’s cancellation meant that stations have “fewer options to offer our audience during the midday,” said Sean Birch of South Carolina Public Radio.

To combat loss of news audiences, get brilliant on the basics of live radio - Vimarsana News

To combat loss of news audiences, get brilliant on the basics of live radio

Stations can rebuild listenership by maintaining relentless focus on every element of the air.

How public radio's structure, growing resources are giving local journalism a boost - Vimarsana News

How public radio's structure, growing resources are giving local journalism a boost

As stations become more mature and financially sustainable, a new study says, they are building their capacity to deliver local journalism.