Zenith: 2022 Global Ad Spend Growth To Fall From 9.1% To 8%
Zenith has rowed back slightly on expectations for 2022 global ad spend growth, projecting an 8% jump in expenditure – down from 9.1% growth anticipated last December.
Source: thedrum.com
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India will be fastest-growing market with 21% growth in ad spends in 2022: Zenith
Despite being the twelfth-largest ad market, India fares at No. 5 in terms of contribution to the overall global adex growth
Source: bestmediainfo.com
Global ad expenditure to grow 8% in 2022: Zenith's Report
Global advertising expenditure is expected to grow 8 per cent in 2022, according to Zenith's latest Advertising Expenditure Forecasts report, which was released on Wednesday. This represents a minor downgrade from a little over 9 per cent growth rate provided by Zenith in December 2021.
Source: indiantelevision.com
India to lead growth in ad market with 21% expansion in 2022: Zenith
India to lead growth in ad market with 21% expansion in 2022: Zenith
Source: adgully.com
Growing at 21%, India to be fastest-growing ad market in 2022: Zenith's Advertising Expenditure Forecasts
The global ad market is expected to witness 8% growth this year, rising to US$781 billion.
Source: afaqs.com