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Once again, if i could have your attention please, is the mike working . The mic working. All right. My name is Sherry Mueller and its my privilege to serve as president of the Public Diplomacy council and to welcome each of you in this room to the first monday forum, a monthly event, that the Public Diplomacy council cohosts with the Public Diplomacy alumni association, and the university of southern california, annual anenberg center, for leadership communication and policy. And also just to correct, i saw the president here, its the Public Diplomacy association of america. We got it, joel. ...

mike working? the mike is working. my name is sherry mueller and it is my privilege to service as president of the public diplomacy council and to welcome each of you in this room to the first monday forum, a monthly event that public diplomacy council cohosts with a public diplomacy alumni association. and the university of southern california annual annenberg center for leadership, communication, and policy. and also, just to correct, i saw the president here, it is the public diplomacy association of america. we got it, i promise. all three organizations are really pleased to coho...

I am here to offer special thanks to steve, sitting over here, who is the other instigator and driving force of this conference. Steve wrote an enormously rich, informative biography and a sort of career study of lenny bruce, done in 2005 at the university of paris. As a result of his research in that respect, he got to meet and know lenny bruces daughter, and it was really steve is adjusted to kitty steve who suggested to kitty that Brandeis University would be the ideal site for the papers of her father. None of us would be here without steves initiative and instigation, and i want to thank ...

And he was really good. People really liked his course and i personally want to have that course, i think we should have it, but something has happened. Student demand for that course is not high and i understand it because student demand i understand so well for journalism is not high either. Its all part of the whole evolution thats taking place in the world and academia. Young people are coming at this from a different perspective than what we came out. Either we adapt to that or we die. It doesnt mean that you do away with public policy, not at all. What i am trying to say is be honest abo...

Today which is the heart of what we all talk about, Public Diplomacy. And you can go back a century to the beginning of the u. S. Governments First Official formal messaging, world war i, john brown did a program about that last year. After world war ii and during the cold war we had education on cultural exchanges very much on the floor and today one of president obamas signature efforts, the Young African Leaders Initiative is bringing hundreds of African Leaders to washington to meet with the president and others today and tomorrow. And then there is the social and digital revolution and me...