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With so much at stake, company leaders who are unprepared to speak with the media risk making the situation worse by sharing inaccurate or incomplete information.
To entice someone to click on your email and then engage, you’ll need to be intentional with its content and design.
While these comments are often well-intentioned, they can sometimes miss the mark or garner an unexpected response from customers.
From sparking ideas to refining drafts to researching target audiences, AI can be an incredibly valuable tool for comms teams.
To spark unique ideas and ensure that messages resonate with employees, a comms team may have outside agency partners take on certain aspects of a project’s execution.