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Three quarters of cider drinkers feel range is most important when choosing a hospitality venue to visit, especially during the winter months, according to the latest Heineken UK cider report.
A new report has found that the consumption of Irish craft beer rose by 13.5%, since 2017.
It’s mixed messages from beer and cider. On the one hand there is a growing demand for premium, crafted offerings with provenance and classy packaging,
UK-based cider expert Gabe Cook assesses the challenges the category faces to catch up to its alcoholic beverage peers.
13th April 2021 2020 was the biggest year on record for the off-trade cider category, with growth of 21.2% taking overall value to £1.3bn. This is according to the latest Westons Cider Report that reveals almost half of UK households (47.7%) now buy into the category, which attracted almost a million more shoppers in 2020. What’s more, shoppers bought cider in greater volumes – averaging an additional 30 litres per household, up 9.4%. And, while the enforced closure of pubs, bars and restaurants for much of 2020 played a part in the category’s off-trade success, the report also calls o...