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PR News | Retail Tech Stories to Tell in 2024 - Tue., Feb. 6, 2024 - Vimarsana News

PR News | Retail Tech Stories to Tell in 2024 - Tue., Feb. 6, 2024

AI is being used to save time with transactions and improve the customer experience but the most important thing AI can save is money for retailers.

California poised to phase out sale of new gas-powered cars - Vimarsana News

California poised to phase out sale of new gas-powered cars

California is poised to required 100% of new cars, trucks and SUVs sold in the state to be powered by electricity or hydrogen by 2035

Source: go.com
PR News | Finn Partners Scores with Saler  - Tue., Aug. 17, 2021 - Vimarsana News

PR News | Finn Partners Scores with Saler  - Tue., Aug. 17, 2021

Finn Partners has added imre's Matt Saler, a 15-year sports and consumer marketing pro, to its sports division. 

Turning social conversations into campaign success - Vimarsana News

Turning social conversations into campaign success

Identifying sudden changes in sentiment or conversation volume can help brands "make sure their message gets out clearly and hits the right tone," counsels NetBase Quid's global director of product marketing Mike Baglietto. With sensitivity at an all-time high, consumer and market intelligence is more important than ever to crafting successful campaigns. During a recent webcast sponsored by NetBase Quid, Turning Social Conversations Into Strong Campaigns, comms pros from Hunter addressed how they are using these tools to help identify campaign goals, pinpoint a target audience, pivot when ne...

Source: prweek.com
Disney 1Q profit falls but beats expectations due to Disney+ - Vimarsana News

Disney 1Q profit falls but beats expectations due to Disney+

The Walt Disney Co.’s net income fell sharply in its most-recent quarter

Source: go.com