How to influence buyers
Effective way to reach out to the younger generation
Source: thestar.com.my
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Regional Round-Up 2021 (Year in Review Edition): Malaysia
Throughout the year, we have been keeping you up to date on noteworthy developments across the region with our Regional Round-up Publications. As we…
Source: lexology.com
Content Forum sees sharp rise in complaints against online material
PETALING JAYA: Inappropriate or sensitive content on the Internet, particularly social media platforms, made up the majority of complaints lodged with the Communications and Multimedia Content Forum’s Complaints Bureau last year.
Source: thestar.com.my
Revising Content Code can help tackle religious exploitation in ads, says content forum director
KUALA LUMPUR: A revision of the Content Code of the communications and multimedia industry guidelines can overcome the problem of religious exploitation in advertising content.
Source: thestar.com.my
4As Malaysia celebrates 50 years
The Association of Accredited Advertising Agents Malaysia (4As) is marking 50 years of existence with a campaign that celebrates its stewardship of the advertising industry since its formation in 1971 by a group of forward-thinking advertising professionals.
Source: campaignbriefasia.com