Wendy's to roll out surge pricing in 2025 | Back Page
Starting in 2025, fast food chain Wendy’s is planning to test “dynamic pricing,” or surge pricing, on its menus.
Source: unionleader.com
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Starting in 2025, fast food chain Wendy’s is planning to test “dynamic pricing,” or surge pricing, on its menus.
Wendy’s will experiment with dynamic pricing, introducing digital menu boards with fluctuating prices and promotions, as early as next year.
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