Influencer marketers appoint new councillors to industry body
Tegan Boorman from Social Law Co is chair.
Source: adnews.com.au
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The Australian social media stars winning famous friends and influencing millions
Melbourne brothers Luke and Scott O’Halloran – known as Luke and Sassy Scott – are among the millions of Australians riding the lucrative social media wave.
Source: watoday.com.au
Influencer marketing on social media is a multi-billion-dollar industry, but is not without pitfalls
Adelaide teacher and mum of four Hayley Berlingeri works 20 hours a week as a social media influencer. She says it's rewarding in various ways — but also comes with risks and downsides.
Source: abc.net.au
Australian Influencer Marketing Council has a new chair
Sharyn Smith steps down.
Source: adnews.com.au
ASEAN set to rumble influencer marketing
Influencer marketing experts across ASEAN and Australia are upbeat about the bright future of online platforms amid uncertainty, saying the more creativity and alternative options can penetrate audiences and brands to cash in on more benefits.
Source: bangkokpost.com