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Buyers have fewer choices as brands cut offerings to focus on best sellers

Buyers have fewer choices as brands cut offerings to focus on best sellers
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Consumers have fewer choices as brands prune offerings

Consumers have fewer choices as brands prune offerings
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Consumers have fewer choices as businesses prune offerings

Consumers have fewer choices as businesses prune offerings
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Less is more? Consumers have fewer choices as brands prune their offerings to focus on best sellers | News, Sports, Jobs

NEW YORK — How much choice is too much? Apparently for Coca-Cola, it’s about 400 different types of drinks. That’s why the beverage company recently d

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Consumers have fewer choices as brands prune their offerings

Plenty of retailers and suppliers are reducing the variety of their offerings to focus instead on what they think will sell best. Stew Leonard’s, a supermarket chain, now has 24

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We have an update for you on popular soft drink TaB


We have an update for you on popular soft drink TaB
Updated
El Broide
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Last year, the Coca-Cola company announced that they would
be discontinuing the popular TaB soft drink – but after an outcry from fans, the brand has pushed out it’s
termination date to 2022.
Good news, TaB drinkers! The popular soft drink will live
to see another year on the shelves. Last year, in a shock announcement, the
Coca-Cola Company announced that they will be discontinuing the brand
worldwide, including South Africa, after sixty years on the shelves. The soft
drink was meant to be off shelves around the world at the end of last year but,

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SA's TaB drinkers still have time to say farewell


SA's TaB drinkers still have time to say farewell
Business Insider SA
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Photo: Coca-Cola
Last year, Coca-Cola announced that the popular no-caffeine, no-sugar drink TaB would be discontinued in South Africa.
But the “retirement” will be gradual.
TaB will only disappear from local shelves by end-2022.
For more articles, go to www.BusinessInsider.co.za.
Coca-Cola South Africa has confirmed that the nation’s TaB fans still have almost two years to wean themselves off the drink.
While TaB sales were halted in the US at the end of 2020, a spokesperson says TaB will be “gradually” retired in South Africa until the end of 2022. TaB won’t be available in South Africa – its last remaining market - from the start of 2023.

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Coca-Cola cutting 2,200 jobs globally


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Beverage company Coca-Cola said Thursday (December 17, 2020) it's laying off 2,200 workers, or 17% of its global workforce, as part of a larger restructuring aimed at paring down its business units and brands.
The Atlanta-based company said around half of the layoffs will occur in the U.S., where Coke employs around 10,400 people. Coke employed 86,200 people worldwide at the end of 2019. It said the severance programs will cost between $350 million to $550 million.
The coronavirus pandemic has hammered Coke's business, as sales at places like stadiums and movie theatres dried up due to lockdowns. Revenue fell 9% to $8.7 billion between July and September. The downturn forced the company to accelerate a restructuring that was already underway.

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Coca-Cola laying off 2,200 workers as it pares brands


Coca-Cola laying off 2,200 workers as it pares brands
By The Associated Press and DEE-ANN DURBIN
Published 
ATLANTA - The Coca-Cola Co. said Thursday it’s laying off 2,200 workers, or 17% of its global workforce, as part of a larger restructuring aimed at paring down its business units and brands.
The Atlanta-based company said around half of the layoffs will occur in the U.S., where Coke employs around 10,400 people. Coke employed 86,200 people worldwide at the end of 2019.
The coronavirus pandemic has hammered Coke’s business, as sales at places like stadiums and movie theaters dried up due to lockdowns. Its revenue fell 9% to $8.7 billion in the July-September period.

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