Page 15 - Evolve Media News Today : Breaking News, Live Updates & Top Stories | Vimarsana

The Mercedes-Benz media account has been with Omnicom agency Foundation since 2004, and remains its largest client. Foundation had “no comment” for Mumbrella at the time of writing. ADVERTISEMENT At that time, Publicis created a bespoke agency, Publicis Emil, based in Berlin, to handle the global account. A spokesperson for Publicis Groupe declined to comment on whether the holding group was part of the process. Daimler’s last global media review for Mercedes took place in 2018, which resulted in Foundation being reappointed to the media account in Australia. The global review comes aft...

Audience Precision announces internal promotions in strategy division May 5, 2021 10:06 Audience Precision has announced two promotions within its strategy architect team, with new roles for Jessica Bray and Elizabeth O’Brien. Jessica Bray The changes see Bray appointed to the role of senior strategy architect, having spent two and a half years as a strategy architect. She’ll now work with clients on media strategy and assist with the direction of the company’s bespoke strategy guidance platform, Precise360. ADVERTISEMENT Meanwhile, O’Brien moves into the role vacated by Bray as stra...

Involved Media expands with 3 new executive hires May 5, 2021 10:16 Independent media agency Involved Media has announced three hires, including two in Melbourne, as it continues to expand. In Sydney, Susan Reid joins the agency as its new business development director. She’ll work closely with managing director Sarah Keith, and brings 20 years industry experience both in Australia and the US. Reid has worked across areas including strategic media and content partnerships, digital and print publishing, radio and market research, and has held senior roles with Nine, Australian Community Med...

May 4, 2021 10:56 Digital-first communications company RyanCap has announced new strategic investment in EMT Partners. EMT Partners is an entertainment, media, sport, and technology law and advisory firm, and RyanCap’s new strategic partnership aims to bring together the talent from both businesses to deliver results from clients. Simon Ryan & Trent Blacket EMT Partners was founded by Trent Blacket and CEO Peter Davey, with the business chaired by Brent Chenoweth. ADVERTISEMENT It offers both legal and non-legal expertise, an ability to invest in and alongside clients, with strength in int...

SCA unveils new digital audio sales leadership structure May 4, 2021 10:21 Kim Norman, Angie Stavros and Jonathan Mandel will take on new roles as part of Southern Cross Austereo’s (SCA) new digital audio sales leadership structure. SCA chief sales officer, Brian Gallagher, unveiled the restructure off the back of the launch of SCA’s new home for digital audio, LiSTNR, and also revealed the digital and podcast sales teams will merge to form a national digital audio sales team. Head of podcast sales, Norman, is now head of commercial – podcast and partnerships in a role change that will...