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ACMA rules attack footage aired by Seven & Nine breached privacy rules - Vimarsana News

ACMA rules attack footage aired by Seven & Nine breached privacy rules

ACMA rules attack footage aired by Seven & Nine breached privacy rules April 30, 2021 11:12 Footage aired in separate reports into a violent attack on a taxi driver by Nine’s Queensland Television and Channel Seven Brisbane breached privacy and distress rules, the Australian Communications and Media Authority (ACMA) has found. After conducting separate investigations into the two stations, the ACMA ruled that they failed to protect the victim’s privacy. The ruling also criticised the stations for not exercising sensitivity when broadcasting images of the person who was attacked. The Comm...

Roy Morgan & EngageTV launch Connected TV postcode targeting - Vimarsana News

Roy Morgan & EngageTV launch Connected TV postcode targeting

Roy Morgan & EngageTV launch Connected TV postcode targeting April 29, 2021 10:44 A new partnership between Roy Morgan Research and Switch Digital’s Connected TV (CTV) platform EngageTV will offer postcode level targeting for advertisers in Australia. Roy Morgan’s Single Source consumer data will be integrated with EngageTV, marking the first time that marketers and agencies will be able to target audiences in specific postcodes. Now with Roy Morgan’s Single Source consumer data, which includes behavioural insights across industry sectors, Engage TV says it will offer greater addressab...

ACCC green lights CPA members to bargain with Google & Facebook - Vimarsana News

ACCC green lights CPA members to bargain with Google & Facebook

ACCC green lights CPA members to bargain with Google & Facebook April 29, 2021 11:19 Members of Country Press Australia (CPA) can now begin collectively bargaining with Google and Facebook over payments for their news content. The Australian Competition and Consumer Commission (ACCC) has granted interim authorisation for negotiations to begin over news that is published on Google and Facebook from the 81 members and 160 regional newspapers the CPA represents. Members can not only collectively negotiate with Google and Facebook respectively, but also engage in discussions with each other and ...

Podcast listening grows significantly as radio remains strong, says Infinite Dial report - Vimarsana News

Podcast listening grows significantly as radio remains strong, says Infinite Dial report

Podcast listening grows significantly as radio remains strong, says Infinite Dial report April 28, 2021 1:30 Thirty seven percent of Australians aged over 12 are now listening to podcasts each month, according to the latest Infinite Dial 2021 report conducted by Edison Research. That number grew from 25% the prior year, with the findings coming from Edison’s latest study of digital media behaviour in the first quarter of 2021. The latest Infinite Dial study was presented by Edison Research president Larry Rosin virtually this year, and he noted that 2020 was a year of change for listening ...

This Is Flow adds media account for Coors Australia - Vimarsana News

This Is Flow adds media account for Coors Australia

This Is Flow adds media account for Coors Australia April 23, 2021 9:58 Independent full-service media agency This Is Flow has announced multiple new account wins, starting with the Australian account of global beer brand Coors. Then, starting in the second half of 2021, This Is Flow will also be working on the media planning and buying for Miller Chill and Miller Genuine Draft. Starting in May, the Sydney agency will drive planning and buying for Coors Media, as well as for its ‘the world’s most refreshing’ media campaign throughout the year with a focus around sporting occasions. The...