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Fitbit & Google Cloud Launches Device Connect for Fitbit

Fitbit Health Solutions and Google Cloud are introducing Device Connect for Fitbit, which empowers healthcare and life sciences enterprises.. ....

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Google-Fitbit deal closes amid ongoing regulatory proves in US, Australia

Google has closed its deal to acquire fitness wearables company Fitbit,
even as probes by competition regulators in the United States and Australia are yet to conclude. The Alphabet-owned company has stressed that “the deal has always been about devices, not data”. The announcement comes nearly a month after the European Union (EU) approved the deal, subjecting Google to certain restrictions such as keeping Fitbit data siloed from Google’s ad business.
We worked with global regulators on an approach which safeguards consumers’ privacy expectations, including a series of binding commitments that confirm Fitbit users’ health and wellness data won’t be used for Google ads and this data will be separated from other Google ads data. ....

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Fitbit is now a Google company – but now it's all about devices

@stablesjames
Fitbit is now a Google company, after the deal was finally ratified by the EU back in December.
The two companies have released statements saying it s a done deal, although there s no word from the Department of Justice about approval in the US.
Itâs been a long and drawn-out process, after the initial announcement of the buyout was met with a frenzy of panic over Google aquiring the health and fitness data of Fitbitâs user base.
Google has had to make a series of commitments to the EU, to satisfy regulators that it could be trusted with such a trove of personal information. The highlights are below and can also be read here â and while many refer to the EEA, they will apply globally: ....

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Google rondt overname van Fitbit af

Google rondt overname van Fitbit af
tweakers.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tweakers.net Daily Mail and Mail on Sunday newspapers.

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EU approves Google's Fitbit acquisition – but with conditions

EU approves Google’s Fitbit acquisition – but with conditions
Image: © sharafmaksumov/Stock.adobe.com
The acquisition approval is conditional on full compliance with a number of commitments, including a Fitbit data silo separate from Google’s data.
Following an in-depth investigation, the European Commission has approved the acquisition of Fitbit by Google under the EU Merger Regulation.
The tech giant’s parent company agreed to purchase wearable fitness device firm Fitbit for $2.1bn in late 2019.
However, the European Commission raised concerns around the acquisition, primarily that the proposed deal would increase the “already vast” amount of data Google can use for ad targeting, further entrenching the company’s dominance in online advertising. ....

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