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To attract and keep customers coming back for years to come, businesses have to maintain their human essence.

While failure does come with significant downsides, actively encouraging employees to take risks can be worthwhile.

Devising simple ways to make the customer journey more seamless can keep customers coming back long term.

Taking the time to carefully vet business partners decreases the chances of something going wrong down the line. 

13 Ways to Re-Engage Inactive Customers Actively connecting with disengaged customers could make all the difference in encouraging repeat business. Photos courtesy of the individual members. Smart business owners know that it costs less to keep a satisfied customer than it does to acquire new ones. That's why it's so important to focus on repeat business and customer loyalty. To do this, you'll have to invest in your current customers and find ways to continuously engage them. But what do you do if a customer is disengaged or goes inactive for a while? If you're unsure how to solve this issue...