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Top News In Freewheel Publishers Programmatic Module Today - Breaking & Trending Today

Optimism in ad-supported advanced TV outshines economic uncertainty

The latest marketer survey from AudienceXpress, FreeWheel’s premium video media sales house and CoLab Media Consulting, has revealed that despite the cost of li. ....

United Kingdom , Stefanie Briec , United Kingdom International Audiencexpress At Freewheel , Colab Media Consulting , International Audiencexpress , Marketing Spend , Ad Supported , Advanced Tv , Premium Video ,

FreeWheel rolls out ad identity initiative

Aiming to ease pressure on ad buyers and sellers in a highly fragmented television ecosystem, FreeWheel is to launch new identity collaborations and capabilitie. ....

Mark Mckee , Freewheel General Manager Mark , United States , Identity Initiative , D Interoperability , Dentity Collaboration , Irst Party Ids ,

UK connected TV viewers increasingly embrace streaming

Research from FreeWheel has found that almost nine in ten UK connected TV (CTV) viewers stream various types of video on demand (VOD) content, as well as live T. ....

United Kingdom , Gen As , Stefanie Briec , United Kingdom International At Freewheel , Onnected Tv , Video On Demand ,