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Molson Coors Beverage Company will expand its partnership with ZOA Energy: an energy drink brand co-founded by Dwayne “The Rock” Johnson, Dany Garcia, Dave Rienzi and John Shulman.
Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.
Enfinity energy, LLC and TSI Group have announced an exclusive global distribution partnership for enfinity paraxanthine, a metabolite of caffeine supported by 23 filed patents, four human clinical studies, and a robust body of preclinical work.
Energy drink newcomer Machu Pichu’s dual marketing message of finding balance and connecting to nature and community sets it apart in a category that heavily promotes extremes and individual gains, as does its organic flavor technology and natural caffeine compared to the artificial flavors and synthetic caffeine favored by much of the competition.
Drinking beer could be good for your gut and immunity, stimulating healthy microbiota diversity thanks to the beneficial brew of compounds found in the fermented beverage.