Gemma Flinders News Today : Breaking News, Live Updates & Top Stories | Vimarsana

It's a thankless task.

#IFeelTheNeedFor is one of the top trends on Twitter right now, and we have 'Top Gun: Maverick' to thank.

Travel was hit hard by the pandemic. Lockdowns and other restrictions decimated business for airlines, accommodation providers and countless businesses downstream of the travel industry. Recovery has been slow in the pandemic’s long tail, with continued trepidation now exacerbated by inflation and cost-of-living crises. Many marketers have been closely involved in travel clients’ pivots, survival strategies and (now) regrowth plans. We asked five experts from The Drum Network: what should marketers be thinking of during travel’s return voyage?

Today, March 8, is International Women’s Day – a day intended as a celebration, but increasingly mired in arguments about tokenism, co-option, corporatism and ‘pinkwashing.’ What’s clear in those criticisms is the continuing need for genuine initiatives toward gender equality. We asked experts from The Drum Network what initiatives truly make a difference, pushing past tokenism toward meaningful year-round change. In this second piece of two, they look at flexible working.

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. Impression recruits 16 new team members to join the newly-launched London office Digital marketing agency Impression has opened a second office in London with the additional appointments of 16 new members of staff since January. The agency’s increased London presence will not only give them the opportunity to be closer to their growing London c...