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Grayling wins pan-European brief for US food brand US plant-based seafood brand Good Catch has appointed Grayling as its first Europe-wide agency partner, following a competitive pitch. by Arvind Hickman Register Limited Article Views (Excludes Subscriber Only Content) Select Newsletters (Excludes Subscriber Only Bulletins) Limited number of free email bulletins Unlimited Access to PRWeek content Daily Breakfast Briefing PRWeek Daily News (subscriber-exclusive email bulletin) Exclusive access to Power Book and Top 150 UK Consultancies/Agency Business Report content PRWeek magazine delivered

Managing Editor Good Catch plant-based deli-style tuna salad by the pound is available in Whole Foods prepared food sections in seven northeastern states. Whole Foods Market is currently offering Good Catch plant-based deli-style tuna salad by the pound in the prepared food sections of the food retailer’s stores across Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York and Rhode Island, with additional locations to roll out in the coming months. “While this offering and recipe are exclusive to Whole Foods Market, we’re talking to dozens of other...

Get full access to all content, just $1 for 30 days A Message From The Editor just-food gives you the widest food market coverage. But only paid just-food members have full, unlimited access to all our exclusive content - including 21 years of archives. Try just-food for 30 days and get the research report; ‘Is sugar the next tobacco’ for free! Dean Best, editor of just-food

Eating Less Meat in 2021? These Are the Best and Worst Meat Substitutes Bicycling 1/18/2021 Becky Wade © JOHANNES EISELE - Getty Images When looking for a meat substitute, there are many choices to pick from. We taste-tested 10 “fauxtein” products; here are the results from best to worst. If you’ve resolved to eat more plants and less meat in 2021, you’re in good company: One study reported that more than half of Americans aged 18 and older were likely to make “eating one meat-free meal a week” a goal for 2020. Most people’s motivation to do so stems from so...

BeyondBrands enters sugar-free chocolate category with launch of GoodSam Foods GoodSam Foods, a new brand of no-sugar-added, direct-trade chocolate launched by BeyondBrands, has entered the sugar-free chocolate confectionery category with products sweetened with emerging sweetener allulose. Co-developed and founded in 2019 by Sam Stroot, a natural products industry veteran, and Heather Terry, BeyondBrands chief strategy officer and co-founder of NibMor organic chocolate, GoodSam Foods​​ formed an exclusive relationship with Thrive Market​​ on the eve of ...