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The threat actors are “quite clever” in using Google Alerts as an attack vector to prompt users to "update" Adobe Flash Player.

Fake news gives rise to fake alerts that install phony Adobe Flash updates

!  When real estate broker Terrence Murphy was an athlete in high school and college and it came time for him to decide which coach to work with, one main question was: Who stayed in touch the most? “That was a basic principle that I took from recruiting being an athlete to being in business and being a Realtor,” Murphy, broker and founder of TM5 Properties in Texas, told attendees at Inman’s Connect Now conference on Thursday. “The statistic is 87 percent of Realtors don’t stay in touch with their clients after the transaction.” Murphy, who played in the National Football League...

Is your credit union making an impact with PR? 1SHARES Measuring success has long been the Achilles’ heel of public relations. While it is true that it is hard to correlate PR efforts directly to bottom line results, that does not mean you cannot measure success. First, it is important to know what success looks like and to take the time to outline goals. Identifying the target audience is also a key part of the of upfront work. All the great PR in the world does not mean anything if your target audience does not see it. AVE vs. Barcelona Principles

In today’s online-centric world, lawyers often get just one click and one page of search engine results to make their cases to prospective clients. It’s the first and maybe only opportunity to showcase their credibility to clients in an increasingly competitive market.