Publishers told 'don't be fooled' by Google Topics privacy proposal
Google Topics: Press Gazette explains the tech giant's latest post-cookies privacy proposal and how could it affect publishers.
Source: pressgazette.co.uk
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Cookie Exchange: Google Topics To Replace Cookies And Provide More Advertising Privacy - Privacy
Cookies have been a ubiquitous, essential part of the Internet world for decades. Web cookies are small files downloaded from a website that keep track of a user's prior website sessions, registration information...
Source: mondaq.com
Google replaces FLoC with 'Topics' as the alternative to third-party cookies
Topics slots your browsing history from three weeks into select topics like “fitness” and serves it to participating advertisers.
Source: afaqs.com
Google announces Topics API to replace web browser cookies
Google has announced a new alternative to its FLoC tracking technology called Topics API. The company plans to replace web browsers on cookies with the new technology.
Source: pocketnow.com